마케팅
마케팅을 위한 AI
개요
마케팅의 AI 혁신
마케팅 팀과 마케팅 기술 회사들에게 있어 중요한 고객을 찾고 육성하는 것은 수익성 있는 비즈니스를 구축하는 열쇠입니다. 선두 기업은 개인화된 고객 경험과 간소화된 운영이 성공의 열쇠라는 것을 알고 있습니다. AI를 광범위하게 활용하고 있는 기업들은 고객 만족도와 충성도를 높이는 동시에 운영을 개선하여 수익을 높이고 있습니다.
H2O.ai 사용 사례 및 고객
![Financial Services Diagram Financial services circular diagram - increasing sales, marketing optimization, next best customer, customer loyalty](/ko/solutions/industry/marketing/_jcr_content/root/container/section_757117020/par/image.coreimg.png/1649104231600/financial-services-11.png)
![Financial services circular diagram - increasing sales, marketing optimization, next best customer, customer loyalty Financial services circular diagram - increasing sales, marketing optimization, next best customer, customer loyalty](/ko/solutions/industry/marketing/_jcr_content/root/container/section_757117020/par/image.coreimg.png/1649104231600/financial-services-11.png)
Martin Stein
Chief Product Officer, G5
"AI to do AI is absolutely a watershed moment in our industry."
Scott Pete
Director of Analytics and Insights , AIMIA
"With H2O Driverless AI, we have seen improvements in the models and the results we were able to deliver for our clients. In one case we saw a 700% increase in cost savings, for a campaign costs with an 11% improvement in overall ROI. From an internal perspective, we've seen a reduction in our model development times significantly. Driverless AI allows us to tune models faster and gain insights out of the entire process. "