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Models, NVIDIA

The Rise of the Algorithm Company

Published: March 19, 2026 Written by: Betty Candel , Venkatesh Yadav , Michal Malohlava min read
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When Jensen Huang closed his GTC keynote with a dense slide of 103 “AI Native” companies, it wasn’t just a visual flourish—it was a signal. A signal that the industry has fully crossed the threshold from experimentation to production. From models to systems. From tools to businesses built entirely on AI.

Among those 103 companies: H2O.ai.

Not as a newcomer. But as one of the earliest.

The Shift Jensen Described—Already Happened

In the NVIDIA keynote narrative, AI is now a platform shift on par with electricity or the internet. Entire companies are being built on AI—not just with it.

That framing is correct. But it also quietly validates something that started over a decade ago.

H2O.ai was founded in 2012 with a simple premise that algorithms would define the future of enterprise software.

Before “AI native” became a category, H2O.ai was already operating as one:

  • Open-source first

  • Models as the product

  • Infrastructure-agnostic

  • Built for scale from day one

In other words, an algorithm company before the term was fashionable.

 

NVIDIA: The Ultimate Algorithm Company?

One of the more interesting moments in Jensen’s keynote was his repeated description of NVIDIA as an “algorithm company.

On the surface, that sounds surprising—this is the company that defined the modern GPU era.

But look closer:

  • CUDA is an algorithmic abstraction layer

  • TensorRT optimizes model execution

  • NIM turns models into composable services

NVIDIA’s evolution has been from hardware → platform → algorithms at scale.

Which creates an interesting symmetry:
 

Then

Now

H2O.ai: algorithm company (2012)

NVIDIA: algorithm company (2026)

Models as product

Systems of models as infrastructure

Open-source ML

Industrialized AI factories


This isn’t competition—it’s convergence.

 

The Real Story: From Models to Systems That Run the Business

Jensen’s list of 103 AI-native companies spans everything from autonomous vehicles to synthetic media. But the most consequential category is the one H2O.ai sits in:

Model → Production

This is where AI stops being a demo and starts becoming:

  • A loan approval system

  • A fraud detection engine

  • A customer service workforce

  • A real-time decision layer across the enterprise

The gap between having a model and running a business on AI is still massive.

That’s the gap H2O.ai has spent the last decade closing.

 

Why This Recognition Matters Now

Being named on that slide is not just recognition—it’s timing.

Three forces are converging:

1. Compute is no longer the bottleneck

NVIDIA has significantly advanced AI infrastructure at global scale.

2. Models are commoditizing

Open and closed models are rapidly converging in capability.

3. Execution is the new moat

The advantage shifts to:

  • Deployment

  • Governance

  • Cost efficiency

  • Domain adaptation

This is precisely where H2O.ai operates.

 

From AI Factory to AI That Actually Runs the Business

The industry is moving from AI factories to AI operators.

  • AI Factory → builds models

  • AI Operator → runs business workflows

H2O.ai’s role is increasingly the latter:

  • Building enterprise systems on top of modern AI infrastructure, including NVIDIA technologies

  • Enabling sovereign, air-gapped deployments

  • Automating workflows through agentic architectures

  • Bridging predictive + generative AI into real decisions

Not just building intelligence—but operationalizing it.

 

A Decade in the Making

It’s easy to view the GTC slide as a snapshot of momentum.

It’s more accurate to view it as:

  • A decade of open-source groundwork

  • Years of enterprise deployment lessons

  • A shift from experimentation to accountability

H2O.ai has been part of this evolution from its early stages.

 

The Bigger Picture

If NVIDIA is right—and this is a trillion-dollar platform shift—then the winners won’t just be those who build the fastest models or the largest clusters.

They will be the companies that:

  • Translate infrastructure into outcomes

  • Turn algorithms into workflows

  • Make AI usable, governed, and economically viable

This is where the industry is heading next.

 

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Betty Candel

VP GTM

Betty is the vice president of marketing at H2O.ai. She brings more than 20 years of experience leading GTM and product marketing at companies including Bolt Payments, DigitalOcean and Gemalto.

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Venkatesh Yadav

VP of Engineering

Software Engineering Leader at heart with a focus on building great teams that delivers amazing products and customer happiness. Venkatesh serves H2O as VP of Engineering Services. He joined the company from Adobe Systems, where he held a number of positions in the Software Engineering and Leadership space including his latest role as Sr. Manager, Software Engineering and Product Management with primary focus on Master Data Management and Data Science. Venkatesh played an instrumental Engineering and Product Management leadership role as an “Entrepreneur in Residence” in the various key strategic programs and initiatives like Adobe@Adobe, Adobe.io and Adobe.Data. Experience of managing and working with teams across the globe in US, Canada, Switzerland, Romania, India with a focus on value creation. Prior to Adobe Systems Venkatesh has served technology companies in various engineering roles in companies like Philips, HP and IBM. Venkatesh holds a Bachelor of Commerce degree from Mumbai University India and has successfully completed Product Management program from UC Berkeley and General Business Administration and Management program from McGill University. Connect with Venkatesh (@venkateshai)

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Michal Malohlava

Michal Malahlava has been the vice president of engineering at H2O.ai since 2013. He has also worked as chief architect of platforms at H2O.ai since 2017. Michal holds a PhD from Charles University in Prague and a postdoctoral degree from Purdue University. During his studies he was interested in the construction of various software systems using model-driven methods and domain-specific languages. He participated in the design and development of various systems including SOFA and Fractal component systems or jPapabench control systems.

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