Account Opening / Card Issuing
Objective
Promote products (eg, accounts, cards) with more relevancy to boost customer acquisition
Predict applicant credit background (see Credit Scoring use case)
Optimize the customer experience of the digital onboarding process, reducing/stopping digital application abandonment
Outcome
Make models that confirm the identity of the applicant, adhering to KYC processes and AML regulations
Predict user behavior to preempt the user’s next requirement in the application experience
Real-time credit checks with models that analyze large data sets across many institutions
Accurate Prediction models for churn (customer evasion) phenomenon
Explainable models that enable compliance in identify verification
H2O's AI and Data Approaches
Terabytes of data can be used to iterate through modeling quickly
Operationalize diverse and dynamic data sets
Deep learning, GBM algorithms
Predictive models that use neural networks, decision trees, random forest and logistic regression models
Resources
Learn More About H2O.ai
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