The field force is our major asset that connects the company with the market and the prescribers. Innovations in AI are creating performance and efficiency opportunities. AI solutions can serve as excellent coaching levers and tips for reps, the rational and emotional coaching expertise offered by first-line managers will remain critical and augmentative in helping sales reps proactively identify new opportunities, diagnose customer behavioural trends, prepare for better objection handling, and be motivated to drive stronger business performance.
The solution enables reducing the administrative burden on sales reps and revenue operations by automatically logging sales activities (e.g. calls, meetings, emails, texts), tracking and analysing contact relationships, providing sentiment analysis, and providing “virtual” coaching sales coaching through opportunity scoring and suggesting next best actions.
The solution increases CRM adoption, improves productivity, forecasting and pipeline analysis.
H2O's AI and Data Approaches
This solution is powered by the H2O AI Cloud Driverless AI AutoML, H2O-3, and H2O.ai Wave. The data science approaches include genetic algorithm, advanced feature engineering, classification and regression algorithms, GLM, GBM, XGBoost, ensemble stacking, NLP, unsupervised clustering algorithms, and various machine learning interpretability algorithms.